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Business Administration: Digital Business

Universiteit van Amsterdam

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Do you like to bridge the gap between online technology and commercial or marketing activities?


In many industries including banks, retail, music and bookings, the products, services and marketing have become increasingly digital. This digital revolution has transformed the very nature of these industries and the way they compete. Future managers need to understand the economics, business practices and the basics of the technology to be successful. If you want to start your career as a boundary spanner between the developers of apps and other online services and commercial and marketing activities this track is a great choice.

Niveau WO
Vorm Full-time
Incompany Nee
Open inschrijving Nee
Doorlooptijd 12 maanden
Type MSc (Master of Science)
Kosten (indicatie) Geen opgave
Titulatuur MSc (Master of Science)
Benodigde taalkennis Engels
Gefinancierd Regering
Afronding Diploma
Credits 60