Understanding data about human behaviour is an important and valuable skill in today's society. Companies and governmental organizations, they all use big data to describe and predict human behaviour.
The police use data to predict risk of burglary by area and week of year, insurance companies adjust their prices based on client data, and schools adjust educational programmes based on what is known about student progress.
Leveraging the full potential of these massive amounts of behavioural data towards these goals greatly benefits from a thorough understanding of data science techniques and human behaviour modelling. The master's track Behavioural Data Science aims to combine these two.
€ 2060 / jaar